archiveDICK’S Sporting Goods

Paige Bueckers has spent the past year lighting up arenas and elevating the Dallas Wings into a national storyline, but her latest win came from an unlikely evaluator: Santa Claus. The UConn star-turned-WNBA Rookie of the Year was featured in a new Dick’s Sporting Goods holiday commercial released Wednesday, where...

The grand opening of DICK’S House of Sport’s new Dallas location this weekend became a showcase of sports, community, and the rising influence of women’s basketball in the city. The two-day celebration at the 100,000-plus square foot store on Dallas Parkway was designed to feel like a festival, turning what...